Bringing back the glory of “days of the raj” in all its regal grandeur, depicted through traditional Indian attire, is the core essence of Kyra Co-founded by Bhavna Katoch, the brand rooted in 2010 with an ideology to depict tastefully crafted; luxe clothing that confirms to no boundaries and celebrates your unique beauty, shape and size. The silhouettes and fabrics flowed to simply enhance and embody the gracefulness of a woman. Along with the beauty of authenticity, and the charm of nostalgia. The brand resonates all that is uncomplicated, traditional, brilliantly-hued, rich and majestic. As a conscious luxury label, KYRA is progressing towards sustainability by using fabrics for apparel which are derived from the natural form and resources, with a conscious effort to be environment-friendly. We strive to make our brand more responsive and awake in terms of being imperishable. From the first step of choosing the right fabric with yet another fresh idea, backed with extensive research and a vision to create beautiful and clean clothes with the silhouettes that will make women feel a lot more special. We at Kyra work to prioritize the need of the time, which has paved a path for adopting sustainable practices in our operations. Our work space comprises of a very devoted team of gifted artisans working in the field of hand embroidery, hand smocking and stitching to create the classic garment for the collection. The pandemic has highlighted the real working and living conditions of most workers who lost their jobs and were unemployed, we at Kyra tried to give employment to the people who were going through this tough time. Each year we reflect and we strive to make our brand more responsive and awake in terms of being imperishable.